How to Start a Hair Salon Business from Home?
How to Start a Hair Salon Business from Home?
Do you plan to start a profitable business from home? If Yes, then this article will provide you with the ultimate guide on how to start a hair salon business from home.
A day can never go by without someone having their hair done. Everyone wants to look good, but there are very few salons around the street to cater for the high demand of people’s needs.
The hair salon business is a lucrative business anyone can start, as long as you have the desired skills and experience to render quality services to users.
A salon business is one of the businesses you can start at any location including your home basement.
Starting a hair salon business from home is less costly, and flexible and provides you with the opportunities to carry on with your other home activities. It allows you to be a full-time parent that can look after your kids and still make money in the comfort of your home.
You may also benefit from a tax deduction if you are working directly from your home.
Steps on how to start a hair salon business from Home
Before you want to engage in a Hair Salon business from home, there are some vital steps you must follow before you can achieve great success. Failure to follow these essential steps can lead to business start-up failure.
Step 1: Conduct A Market Research
Before you start a hair salon business, you must first understand the market trend of this business. You must have good knowledge of the type of customers you want to target, where they come from, and what they do for a living.
You must also have a good knowledge of the demographics you want to target. Do you want to target older people; do you want to target younger generations or kids? Will your business be focused on a particular gender or both? Etc. These are some of the key questions you must carry out a feasibility study in mind before you enrol on the hair salon business from home.
Step 2: Choose A Specific Niche
The hair salon business is involving several small different activities or services. Though it’s all about the grooming of hair, it also involves other small services that customers may also demand.
These services include hair cutting, hair colouring, shampooing, wig installation, braiding, hair styling services, sales of hair extensions, retail of other beauty products, make-up services, and to some form addition of massage services.
At the start, you might not have all the required skills and money to operate all the above-listed services, but have it in mind that, offering one or more of the above-listed services, will give you a competitive advantage in the hair salon market.
Step 3: Study Your Competitors
The third step towards starting a hair salon business from home is to study all your competitors in your street (Neighborhood). The study, the type of services they are offering, how much they are charging their clients, and how they are marketing and promoting their hair salon business.
What strategies are they using to keep their customers coming back and what aspects are they performing very poorly?
Having answers to some of the above questions would help you plan your home business well and position yourself in a way that you will do better like them and possibly more.
Step 4: Have A Space or A Room Close Facing the Road
Starting a home base business doesn’t imply you start in your living room. Getting a room that faces the roadside, a garage room or any parking room that is closer to the road would be the best option for a hair salon business operating from home.
Step 5: Design your Salon shop
If you want to stand out in the market you need to design your salon shop. Built shelves and stands that can enable you to pack tools easily for quick usage.
Also, paint your salon with beautiful bright colours. Popular colours for a hair salon business to paint include dark grey, navy and white.
Read: How to Start an Interior Painting Business
Step 6: Buy all necessary equipment
Get all the basic tools and equipment you will need to start your hair salon business. Below are some major tools and equipment you will likely need:
- Hand towels
- Heat-resistant styling station mat
- Hair colour mixing bowls
- Stylist apron
- Mirror
- Hair scissors and shears holding rack
- Salon Chairs
- Hair cutting
- Shampooing
- Retail hair extensions
- blow drying
- hair colouring as well as hair styling services
- facials and makeup applications
- retail beauty products
- Massage services.
- Hair cutting
- Hair cutting
- Shampooing
- Retail hair extensions
- blow drying
- hair colouring as well as hair styling services
- facials and makeup applications
- retail beauty products
- Massage services.
- Shampooing
- Retail hair extensions
- blow drying
- hair colouring as well as hair styling services
- facials and makeup applications
- retail beauty products
- Massage services.
- Hair cutting
- Shampooing
- Retail hair extensions
- blow drying
- hair colouring as well as hair styling services
- facials and makeup applications
- retail beauty products
- Massage services.
- Hair cutting
- Shampooing
- Retail hair extensions
- blow drying
- hair colouring as well as hair styling services
- facials and makeup applications
- retail beauty products
- Massage services.
- Hooded Hair Dryer
- Hair Washing Sinks or Shampooing bowls
- Hair Dyes and Other Styling Products
Step 7: Have a standby Power Source (Generator)
This step might not apply to individuals living in the developed world such as the USA, Canada, Europe etc. But if you want to operate your hair salon business from home in a country with a poor electricity supply, it’s necessary to get a standby power supply such as a generator to power your hair salon business at all times.
Step 8: Pay attention to the law
Every country and state has various laws that regulate how business should be done.
You must keep yourself updated with the law concerning how the operation of a salon business works. They do and don’t. In the USA, you will be required to get a license before starting your hair salon business from home. In some areas like in Africa, you can operate your business from home without a license.
If, you are renting, then make sure you take permission from your landlord or caretaker before you start operating your salon business.
If you live in USA or UK, you may also need a health and safety license before you start operating from home. Some clients will need a guarantee before they enter your home. Likewise, if you have heavy equipment and tools, you will also need insurance as home insurance won’t be able to cover your home business.
Read: 13 Profitable Small Business Ideas from Home at low cost
Step 9: Promote your Hair Saloon Business
Marketing and promotion of your business should be the very first step you take from the moment you decided to start a home base hair salon business. Promote your business with every available means you have.
Use word of mouth, and talk to family and friends. Provide a special discount to new clients. Print your business cards and share them with everyone you come across and tell them about your new business.
Have a billboard in front of your house, this traditional form of marketing still works 100% effectively.
Have a social media presence, and share your services and pictures of happy customers before and after service.
Have a business t-shirt that you wear when rendering your service. It will help customers to always remember you.
Step 10: Have a website
Build a website for your home salon business. It’s very important. Since you are operating at the level of the home, its means you miss the opportunity for potential customers passing by the street to recognize your presence.
A website is the only way to get these customers. Build a website displaying all the services your render.
With permission from your customers, you can post pictures of them before and after services. This will help increase the trust of potential customers and also display your professionalism.
Here are some popular Hair salon businesses in the world, check out their websites:
www.winamhairstudio.com
www.firstchoice.com/home
www.fantasticsams.com
Step 11: Keep records
The most neglected step that causes many start-ups to collapse is their failure to keep business records. You will need to keep records of every expense or cost you incur when running the business.
Records keeping for a hair salon business will help you comply with the law, pay your tax on time, avoid theft and fraud, manage your cash flow, make good business decisions and Prevent loopholes and oversight that may occur.
Final Remarks
Starting a hair salon business at home is one way to get self-employed. It’s a business you can start and pass on to the family. It’s lucrative and provides you with the opportunity to work on your other activities at home.
The hair salon business is less costly and can be operated by everyone who has the desired skills needed. You can start your hair salon business today at home and watch it grow slowly and steadily as the years go by.
Read:
Leave a Reply