THE EFFECT OF CRISIS MANAGEMENT STRATEGIES ON THE FINANCIAL PERFORMANCE OF SMALL AND MEDIUM SIZED ENTERPRISES IN KUMBA MUNICIPALITY
Abstract
The aim of this research was to examine the effect of crisis Management Strategies on the financial performance of SMEs in Kumba municipality. The study was guided by 2 specific objectives which were to identify the effect of reactive strategy on the financial performance of SMEs in Kumba municipality; and to assess the effect of adaptability on the financial performance of SMEs in Kumba municipality.
The study adopted a descriptive research design. The primary data used for this study was obtained directly from respondent SMEs within the Kumba municipality. Data was collected from a sample of 200 respondents through the administration of structured questionnaires. The data was analysed by using the multiple regression technique.
The research finding shows that both Reactive and Adaptive strategies have a positive and significant effect on the financial performance of SMEs in Kumba municipality. Therefore, the study concludes that crisis management has a significant effect on the financial performance of SMEs in Kumba municipality.
Based on this, the study recommends that Small and medium sized Enterprises should lay more emphasis on adaptive and reactive measures that will enables them minimise economic loss and increase resilience of their businesses during crisis moments.
Check out: Management Project Topics with Materials
Project Details | |
Department | Management |
Project ID | MGT0138 |
Price | Cameroonian: 5000 Frs |
International: $15 | |
No of pages | 85 |
Methodology | Descriptive |
Reference | yes |
Format | MS word & PDF |
Chapters | 1-5 |
Extra Content | table of content, questionnaire |
This is a premium project material, to get the complete research project make payment of 5,000FRS (for Cameroonian base clients) and $15 for international base clients. See details on payment page
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THE EFFECT OF CRISIS MANAGEMENT STRATEGIES ON THE FINANCIAL PERFORMANCE OF SMALL AND MEDIUM SIZED ENTERPRISES IN KUMBA MUNICIPALITY
Project Details | |
Department | Management |
Project ID | MGT0138 |
Price | Cameroonian: 5000 Frs |
International: $15 | |
No of pages | 85 |
Methodology | Descriptive |
Reference | yes |
Format | MS word & PDF |
Chapters | 1-5 |
Extra Content | table of content, questionnaire |
Abstract
The aim of this research was to examine the effect of crisis Management Strategies on the financial performance of SMEs in Kumba municipality. The study was guided by 2 specific objectives which were to identify the effect of reactive strategy on the financial performance of SMEs in Kumba municipality; and to assess the effect of adaptability on the financial performance of SMEs in Kumba municipality.
The study adopted a descriptive research design. The primary data used for this study was obtained directly from respondent SMEs within the Kumba municipality. Data was collected from a sample of 200 respondents through the administration of structured questionnaires. The data was analysed by using the multiple regression technique.
The research finding shows that both Reactive and Adaptive strategies have a positive and significant effect on the financial performance of SMEs in Kumba municipality. Therefore, the study concludes that crisis management has a significant effect on the financial performance of SMEs in Kumba municipality.
Based on this, the study recommends that Small and medium sized Enterprises should lay more emphasis on adaptive and reactive measures that will enables them minimise economic loss and increase resilience of their businesses during crisis moments.
Check out: Management Project Topics with Materials
This is a premium project material, to get the complete research project make payment of 5,000FRS (for Cameroonian base clients) and $15 for international base clients. See details on payment page
NB: It’s advisable to contact us before making any form of payment
Our Fair use policy
Using our service is LEGAL and IS NOT prohibited by any university/college policies. For more details click here
We’ve been providing support to students, helping them make the most out of their academics, since 2014. The custom academic work that we provide is a powerful tool that will facilitate and boost your coursework, grades and examination results. Professionalism is at the core of our dealings with clients
Leave your tiresome assignments to our PROFESSIONAL WRITERS that will bring you quality papers before the DEADLINE for reasonable prices.
.
For more project materials and info!
Contact us here
OR
Click on the WhatsApp Button at the bottom left
Email: info@project-house.net